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comScore, Inc. (SCOR)
$7.07+0.34 (+5.05%)
After Hours$7.16+0.09 (+1.27%)· Last close Jun 29
comScore, Inc.
Historical Price
Price (Candle)
50-Day SMA
200-Day SMA
Whystock Brain
The Narrative
comScore, Inc. in the Technology sector is trading at $7.07 with a market capitalization of $120M. Wall Street consensus targets $10.00 (1 analysts), implying a +41.4% move over the next 12 months. The stock is currently 31% below its 52-week high of $10.18, remaining 3.0% below its 200-day moving average. On fundamentals, Piotroski 5/9 shows mixed financial quality, Altman Z in the distress zone. Risk note: MACD remains below its signal line. The Whystock Score of 50/100 suggests a balanced risk-reward profile.
Ecosystem Influences
Sell-side targets imply +41.4% upside over 12 months
Long-term trend bearish (price vs 200-day SMA)
Macro-economic sensitivity to interest rate and inflation shifts
Quarterly Financials
| Metric (USD) | Q1 2026 | Q4 2025 | Q3 2025 | Q2 2025 | Q1 2025 |
|---|---|---|---|---|---|
| Total Revenue | $85.32M↓ | $93.47M↑ | $88.91M↓ | $89.39M↑ | $85.71M |
| Gross Profit | $32.33M↓ | $38.33M↑ | $36.12M↓ | $36.29M↑ | $33.96M |
| Operating Income | -$4.52M↓ | $6.55M↑ | $1.71M↑ | -$1.68M↑ | -$2.07M |
| Net Income | -$6.25M↓ | $3.03M↑ | $453,000↑ | -$9.49M↓ | -$3.99M |
Peer Comparison
AAPLMSFTGOOGL
Fundamentals
comScore, Inc. operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms in the United States, Europe, Latin America, Canada, and internationally. It provides Comscore TVNatio...
Market Cap
Total dollar market value of a company's outstanding shares of stock (Price * Shares).
$119.69M
P/E Ratio
Value territory. Trading at a high yield relative to earnings.
1.44
Beta
High-beta play. Expect amplified moves vs. the broad market.
1.06
Div Yield
Low to zero yield. Return is entirely dependent on price appreciation.
0.00%
ROE
Average efficiency. Growth may require heavy reinvestment.
-11.68%
Volume
Today's trading volume
20,942
Recent News
Comscore Integrates Proximic Contextual and Predictive Audience Segments into Amazon (AMZN) DSP
Amazon.com Inc. (NASDAQ:AMZN) is one of the best long term stocks to buy according to hedge funds. On June 24, Amazon DSP integrated Proximic by Comscore’s contextual and ID-free Predictive Audience segments, enabling privacy-forward targeting across CTV, web, and mobile. By embedding these AI-driven tools natively, Amazon DSP allows advertisers to reach non-endemic audiences and […]
Comscore and Amazon DSP are teaming up as Amazon’s CTV ambitions grow
Audience segments from Comscore’s programmatic targeting tool will be available across Amazon DSP, the companies announced at Cannes Lions.
Here is Why comScore, Inc. (SCOR) is Among the 7 Best Machine Learning Stocks to Buy According to Short Sellers
With a short percentage of outstanding shares of 0.10%, comScore, Inc. (NASDAQ:SCOR) is among the 7 Best Machine Learning Stocks to Buy According to Short Sellers. comScore, Inc. (NASDAQ:SCOR) announced on April 21 that it had secured agreements with more than 15 broadcast clients, reflecting increasing demand for local audience measurement solutions capable of supporting national advertising […]
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